13
Jan

According to the site itself, “Twitter is a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?”
Twitter is a microblogging platform – users may publish messages that are no longer than 140 characters, including spaces.  The posts, which may include links, are available to one’s “followers” within a few minutes and remain permanently searchable on the Twitter servers.  Users may send and receive messages directly at twitter.com, through a third-party application, or with a text messaging service.

Twitter is free to use and the basics are easy to learn.  In addition to be a fun way to connect socially, it is a goldmine for the wise internet marketer.  Businesses can identify and connect with potential clients easily in the fast-paced microblogging environment, and the savvy internet marketer is on the cutting edge of this growing technology.

Category : Social Media Marketing | Twitter | Blog
13
Jan

Twitter is a community-driven communications medium – its users decide how it is used, and come up with much of the jargon used.  Some of the more common terms about Twitter include:

  • Tweets – the messages sent out by users.
  • Followers – the people who have elected to read your tweets
  • Following – the people whose messages you are reading
  • Tweeps – Twitter users, or your followers
  • Retweet – a rebroadcast, or copy, of another’s tweet, often abbreviated RT to save space.  For example:  “RT @ncub8 Bowling marathon in Kingston raises 25K, thanks to all who participated!”
  • @username – a Twitter user’s username preceded by @ will create a link to that tweep’s user page.  Starting the tweet in this way makes it into a “@reply” message – a direct message to one user that other users may read.
  • Direct or DM - a private message sent to another user that only he/she can read.
Category : Social Media Marketing | Twitter | Blog